These animated web banners were supported with a direct mail postcard invitation with the similar design.
A direct mail postcard invitation to explore all the possibilities of the University life during the series of the on-campus events.
This campaign has raised public's interest towards Florida Atlantic, attracted potential students to the campus events and educated the community about the possibilities of enrolling into the University. With live events on campus, emails, digital ads, social media posts, postcards and landing page, this campaign has attracted and educated a lot of students. View the campaign's landing page online.