A company's identity is crucial in shaping its brand image and driving business development, as it embodies the core values, mission, and vision that resonate with both employees and customers. A well-defined identity not only differentiates a company from its competitors but also fosters a strong emotional connection with its audience, enhancing brand loyalty and trust.
Below you can see some of the identity projects of DELdesign: logos, brand style guides, business cards and letterheads.
Identity package and a web site for Beauty Breeze
Identity package for Boca Woodfloors
Identity package for EarthMotif
Identity package for La Belle Vie
The Infinity Learning and Development logo below was created with an emphasis on the personal growth and future achievements of the company's employees. It combines elements of the original Infinity logo with energetic 3D structures to represent development and progress.
Below, you can see other versions of the logo that were presented to the client but were not selected as the final logo.